Avroy Shlain enters a new chapter for a new generation

For generations of South African women, Avroy Shlain has been part of the beauty routine. From fragrances and skincare on bathroom shelves to Beauty Advisors sharing products through personal connections, the brand has built a legacy that stretches across more than five decades. Now, Avroy Shlain is giving that legacy a modern makeover. The South […]

6 oral-care facts from Curaprox that could change your daily routine

Curaprox, the oral-care brand, shares six simple facts to help you rethink your everyday routine this National Oral Health Month. September is National Oral Health Month in South Africa, making it a good time to take a closer look at the habits that make up your everyday oral-care routine. To mark the month, Curaprox, the […]

340ml Is Trading Its Name for 330ml in a Fresh Windhoek Lager Collab

South African band 340ml is changing its name, but only for a little while. The band has teamed up with Windhoek Lager to celebrate the return of its much-loved 330ml Lager bottle. As part of the collaboration, 340ml will temporarily become 330ml. It is a fun partnership that brings together music, friendship and the joy […]

When Skin Met High Fashion: Malondié x Vaseline Cera-Glow Bring the Glow to SS26

Fashion got a serious glow-up in Johannesburg as Malondié and Vaseline Cera-Glow joined forces for the Malondié SS26 Fashion Experience, hosted at Pere House in Midrand. The exclusive showcase brought together celebrities, media personalities, fashion insiders and tastemakers to celebrate the launch of Malondié’s Spring/Summer 2026 collection, with glowing skin taking its place alongside the […]

Prince Kaybee Takes On 600km Cycling Challenge From Johannesburg To Durban

South African music star Prince Kaybee is preparing for one of the biggest tests of his life, and this time, it won’t be on stage. The award-winning DJ, producer and entrepreneur is set to cycle more than 600 kilometres from Johannesburg to Durban as part of the inaugural HiPace Cycle Challenge Presented by Prince Kaybee, […]

Kat Sinivasan Enters The Fragrance Game With The Launch Of KS Shadow

South African television personality and lifestyle curator Kat Sinivasan is stepping into a new era with the official launch of his debut fragrance, KS Shadow. A Fragrance Inspired By Presence And Confidence Known for his polished style and luxury lifestyle aesthetic, Kat is now expanding his personal brand into the world of fragrance with a […]

Serena Williams Teams Up With Heineken 0.0 As Premier Padel Heads To Pretoria

Serena Williams is stepping into a new lane. The global sports icon has officially joined Heineken 0.0 as its new global ambassador in a multi-year partnership built around connection, movement and the rising global obsession with padel. Serena Swaps Centre Court for Padel To launch the partnership, Serena surprised players in Miami by joining casual […]

AXE Enters a New Fragrance Era with Premium Everyday Scents

Fragrance is no longer just the final step before heading out the door, it has become a defining part of identity. Across South Africa, a new generation is using scent as a form of self-expression, a quiet yet powerful way to communicate confidence, mood and presence before saying a single word. From Johannesburg to Durban […]

Dua Lipa Joins Nespresso as Global Brand Ambassador

Global pop icon Dua Lipa is stepping into a new role; and this time, it’s all about coffee culture. Nespresso has officially announced the superstar as its new Global Brand Ambassador, marking a fresh and creative direction for the brand. A New Era of Culture, Coffee and Creativity The partnership signals a shift for Nespresso […]